Jellycat Smudge Rabbit

There are soft toys… and then there’s Jellycat Smudge Rabbit. Possibly the floppiest rabbit ever created. Permanently mid-nap, ears everywhere, and built with the sort of squishy softness that makes people immediately say “oh wow” the second they pick him up.

Smudge Rabbit has a wonderfully sleepy look about him, like he’s spent the afternoon stretched across freshly washed sheets in a sunny patch of floorboards. His creamy fur is cloud-soft, his limbs drape perfectly over little arms, and his gently weighted body makes him especially comforting for bedtime cuddles and quiet moments.

There’s something very understated about the Smudge collection too. Less cartoonish, more old favourite energy — the kind of rabbit that looks as though it’s already been loved for years. He feels nostalgic in the nicest possible way.

Particularly lovely for newborn gifts, calmer nursery spaces, or children who instinctively carry soft toys upside down by one leg. Also excellent emotional support for tired grown-ups, frankly.

One of Jellycat’s true comfort classics. Sleepy, scruffy and impossible not to love.